Ross Lovegrove designed the elegant MOD bathroom range for Turkish brand VitrA.

The MOD series is versatile and adaptable to most architectural situations and is compact enough to be a practical solution for cultures globally. Lovegrove points out that the challenge was to identify a design logic that would result in an intelligent modular system with subtle references to the economic every day use of water. The hardware has undergone an intense process of reduction and organic mineralization in search of a complete product offering that harmonizes across materials, functions, and typologies.

High precision materials such as corian, laminate, bamboo, aluminium and stainless steel were investigated with aluminium at the high end being the optimum solution in terms of modernity and aesthetic clarity .

designer: ross lovegrove
producer: vitra
material: aluminum, bamboo, corian, stainless steel
period: 2007